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Stay informed on the latest in sustainable advertising. Impact Plus' expert team provides regular insights and analysis on every aspect of decarbonisation within the digital advertising industry.

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4 min

How L’Oréal went from pilot studies to global emissions reduction activity

In the latest Impact Plus success story, find out how global beauty brand L’Oréal scaled up its emission reduction activity with Impact Plus’ solutions

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5 min

Are you using the right KPIs to reduce your digital advertising emissions?

As a responsible advertiser, agency or adtech company, you’ve taken action by tracking sustainability KPIs for your ads, using them to guide your decisions. However, you’ve been puzzled by something.

4 min

Impact Plus Secures €2M Seed Funding to Boost Sustainable Digital Ads

The investment will enable technology development and international expansion to support its drive for more sustainable digital advertising

4 min

4 Essential Summer Reads for the Latest in Digital Advertising Sustainability

Interested in keeping up with the latest in sustainability in the world of marketing and digital advertising? Look no further!

7 min

Sustainability and the CMO: Driving Environmental Responsibility in Digital Advertising.

Sustainability is a defining issue of our time. At Impact Plus plus we believe it is driven by more organization realising it is high time to act to reduce the increasing impact of climate change.

3 min

Impact Plus and Scibids Partner to Cut GHG Emissions in Digital Ads

With this partnership, programmatic media buyers can now automatically measure and reduce Greenhouse Gas (GHG) emissions from their online media plans

5 min

Pyure and Impact Plus Partner to Cut GHG Emissions in Digital Ads

New Partnership Between Impact Plus and Pyure Enables German Advertisers to Reduce Environmental Impact of Digital Campaigns

3 min

Sam Frost Joins Impact Plus to Lead UK Revenue Growth for Sustaintech

Global Sustaintech Platform Impact Plus Hires Former Spirable Sales Manager Sam Frost To Drive UK Revenue Growth

4 min

Impact Plus launches in the UK with Azerion partnership to tackle carbon emissions in online advertising

The partnership cements Impact Plus in the UK market, supported by the appointment of Sahra Monfort as Head of Brand & Agency Partnerships

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