Success stories

Impact Plus partners with leading global companies to evaluate and reduce the GHG emissions of their digital advertising campaigns. Discover how they achieved it with our expertise.

Featured

July 2024

Nissan France achieves an 18% reduction in GHG emissions on its first measured digital campaign

-18%

Social & Direct Buying

-18%

Social & Direct Buying

Nissan France achieves an 18% reduction in GHG emissions on its first measured digital campaign

-18%

Social & Direct Buying

-18%

Social & Direct Buying

Featured

June 2024

Nespresso consistently reduces digital ad emissions by 43% using 4 reduction levers

-43%

Social, Programmatic & Direct Buying

-43%

Social, Programmatic & Direct Buying

Nespresso consistently reduces digital ad emissions by 43% using 4 reduction levers

-43%

Social, Programmatic & Direct Buying

-43%

Social, Programmatic & Direct Buying

Featured

May 2024

BEL Kiri reduces digital ad emissions by 39% using four emissions reduction levers

-39%

Social & Direct Buying

-39%

Social & Direct Buying

BEL Kiri reduces digital ad emissions by 39% using four emissions reduction levers

-39%

Social & Direct Buying

-39%

Social & Direct Buying

Featured

April 2024

Pernod Ricard reduces greenhouse gas emissions by 12% on social ads

-12%

Social Advertising

-12%

Social Advertising

Pernod Ricard reduces greenhouse gas emissions by 12% on social ads

-12%

Social Advertising

-12%

Social Advertising

Featured

April 2024

Engie improves environmental performance by 20% through scheduling

-20%

Social & Direct Buying

-20%

Social & Direct Buying

Engie improves environmental performance by 20% through scheduling

-20%

Social & Direct Buying

-20%

Social & Direct Buying

Featured

February 2024

Lancôme reduces the carbon impact of Youtube advertising by 38%

-38%

Social Advertising

-38%

Social Advertising

Lancôme reduces the carbon impact of Youtube advertising by 38%

-38%

Social Advertising

-38%

Social Advertising

Featured

February 2024

Video asset optimisation helps reduce Guerlain’s digital ad emissions by 32%

-32%

Social Advertising

-32%

Social Advertising

Video asset optimisation helps reduce Guerlain’s digital ad emissions by 32%

-32%

Social Advertising

-32%

Social Advertising

Featured

January 2024

Heineken reduces carbon footprint of digital advertising through connection targeting

-10%

Social, Programmatic & Direct Buying

-10%

Social, Programmatic & Direct Buying

Heineken reduces carbon footprint of digital advertising through connection targeting

-10%

Social, Programmatic & Direct Buying

-10%

Social, Programmatic & Direct Buying